viral.app

viral.app positions itself as the operating system for UGC marketing: hire, track and pay short-form creators from one workspace instead of stitching together cold DMs, spreadsheets and manual CPM math. It splits into six modules. Analytics measures performance across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels and Snapchat Spotlight, and any public account or video can be tracked by pasting a link – no social login required – with daily updates and hourly refreshes on higher tiers. Campaigns manages creator rosters, hiring, posting checks, performance tracking and reporting. Payments calculates, approves, invoices and pays creators with CPM, CPA and milestone models, fiat and optional stablecoin support. Trends surfaces viral patterns from the vendor’s video library to turn trend research into creator briefs. The Canvas marketplace inverts sourcing: post a job and creators apply with full profiles, then chat, hire and pay in one place. An API covers analytics, tracking, Creator Hub workflows and payouts for teams building automations on top.

Pricing is fully published with a Monthly/Yearly toggle. Pro: $99 a month, or $948 billed yearly (20% off) – unlimited tracked accounts, 1,000 tracked videos, 10 active creators, 1 active job, automated payouts, 1 team seat, 24-hour data refreshes. Ultra: $299 a month or $2,868 yearly – 5,000 videos, 50 creators, 2 jobs, 10 seats, 12-hour refreshes, historical data and API access. Scale: $499 a month or $4,788 yearly – 20,000 videos, 500 creators, 3 jobs, 20 seats and custom sync schedules. Enterprise is custom with unlimited tracking, hourly refreshes, custom integrations and dedicated Slack support. All paid plans open with a 7-day free trial. A full-service managed option, where the vendor runs the program end to end, starts at $20k a month.

The trade-offs: there is no free plan, and $99 a month is a serious entry price for solo creators; tracked-video and active-creator caps meter growth between tiers; and the headline stats on the site – 1M+ accounts tracked, 100B+ views, $5M+ payouts issued – are vendor-reported. Testimonials from UGC Tank and others are likewise vendor-published. For brands and agencies already spending on creator programs, the consolidation of hiring, tracking and payouts into one workflow is the real draw.